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this "mullet" funnel wins over the #1 toughest / most skeptical market

Nov 30, 2024

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5 min read

this "mullet" funnel wins over the #1 toughest / most skeptical market

when branding + direct response actually works together?

Funnel of The Week Team
Funnel of The Week Team
More traffic than Gundry?

Nov 23, 2024

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5 min read

More traffic than Gundry?

This offer's upsell #4 is genius (a must-test if you're selling physical products...)

Funnel of The Week Team
Funnel of The Week Team
The $27 to $427 Funnel Framework: Anatomy of a 7-Figure Health Offer

Nov 16, 2024

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7 min read

The $27 to $427 Funnel Framework: Anatomy of a 7-Figure Health Offer

How to turn $27 front end buyers into high LTV customers

Funnel of The Week Team
Funnel of The Week Team
“...they’re doing $100k days”

Nov 7, 2024

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5 min read

“...they’re doing $100k days”

22 new VSLs launched this past week by this ecomm offer (10 minute VSL structure)

Funnel of The Week Team
Funnel of The Week Team
High-Ticket Call Funnel: $252k/mo (2.9 ROAS)

Oct 22, 2024

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15 min read

High-Ticket Call Funnel: $252k/mo (2.9 ROAS)

How this 100% Compliant, High-Ticket Info Product Webinar / Call Funnel delivers 2.9 ROAS (This is just one of their many funnels)

Funnel of The Week Team
Funnel of The Week Team
FTC vs. Info Products: The "End of an Era?"

Oct 16, 2024

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11 min read

FTC vs. Info Products: The "End of an Era?"

And how this 100% Compliant "Make Money Online" Offer is Crushing It Right Now in spite of it all

Funnel of The Week Team
Funnel of The Week Team
3 “Unconventional” Ways to Boost Your AOV

Oct 9, 2024

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10 min read

3 “Unconventional” Ways to Boost Your AOV

Copy this DTC brand’s AOV-boosting approach, and profit

Funnel of The Week Team
Funnel of The Week Team
Free Funnel "Profit Audit"

Oct 8, 2024

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4 min read

Free Funnel "Profit Audit"

Is Your Funnel Leaving Money on the Table?

Funnel of The Week Team
Funnel of The Week Team
Why I just spent $862 on "gold" coins...

Sep 20, 2024

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4 min read

Why I just spent $862 on "gold" coins...

(and the 14-step upsell sequence made me do it)

Funnel of The Week Team
Funnel of The Week Team
The Emotional Triggers That Make Your Best Customers Buy

Sep 2, 2024

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6 min read

The Emotional Triggers That Make Your Best Customers Buy

OBVI's Collagen funnel breakdown + Direct Response Framework to craft emotional journies that skyrockets conversions and revenue

Funnel of The Week Team
Funnel of The Week Team
The “Zero Discount” Upsell?

Aug 28, 2024

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14 min read

The “Zero Discount” Upsell?

preserves margin + the most clever upsell #1 positioning, ever?

Funnel of The Week Team
Funnel of The Week Team
Advertorials: Best Practices, Key Metrics, Mistakes & More

Aug 21, 2024

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6 min read

Advertorials: Best Practices, Key Metrics, Mistakes & More

plus the #1 mistake that kills mobile advertorial performance (and an easy way to fix it)

Funnel of The Week Team
Funnel of The Week Team
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Funnel of the Week

Funnel of the Week

In-depth breakdowns of today's top DTC funnels


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