We've captured every landing page, sales page, checkout, upsell and follow-up email across 160+ direct response funnels we've bought from over the past months.
We're building a way to ask that library questions from inside Claude Code or whatever other favorite AI tool you use…
…But before we build more, we want to know what you'd ask it.
So if you want to grab one of 10 early access spots here’s how:
1) Be a Funnel of the Week Member (go here to get access if you’re not already in the Members Area)
2) Reply to this email & ask your funnel question. We’ll answer it
We’ll send you the output - you get a page built for your question:
the relevant funnels
the actual screenshots
Examples: "Show me every checkout that pre-selects the subscription." "How do supplement quiz funnels qualify people?" "Compare two brands' upsell flows."
Or something we haven't thought of.
When we go live with the tool in the next couple weeks - we're giving ten people early access to the tool, chosen from the questions that come in. Add what you do and which AI tool you use.
Every question gets an answer. We'll publish some of the best pages for the whole community.
(Early access ends Wednesday September 23)
Have a good weekend,
The Funnel of the Week Team
Not yet a member? Join Funnel of the Week and get every weekly funnel teardown like this one.
See you in the next one,
The Funnel of the Week Team
More on What’s Inside Funnel of the Week Members Area
Funnel of the Week has been live just one month now, and if you haven’t logged in for a bit, here’s what you’ve been missing:
We continue to stack full funnel breakdowns each and every week inside the Members Area:
We’ve got:
ecomm funnels
VSL funnels
Info Products funnels
(and more)
…And we add new funnel breakdowns & swipes each week.
So if you have a funnel you want us to break down?
(Including all the landing pages, order bumps, upsells, downsells, email/sms followup & more…)
Just let us know and we’ll add it to our Funnel of the Week “next up” list.
We’ll go through the funnel, document all the funnel steps, email/sms followups, etc. as we become a real customer (we don’t ask for refunds), and document the whole process so you have it at your fingertips.
If you’re not yet inside the Members Area? Go here to learn more about Funnel of the Week & get access.
The big idea of Funnel of the Week is this:
We break down a new DTC funnel (including ads, front end offer, upsells, post-purchase emails/sms/etc.), each and every week.
Here’s a quick Google doc walking through what we at Funnel of the Week has got in store for you, each and every week:
Check it out. We’re doing a special “early bird” price for access for a limited time.
And if you want great funnel insights delivered to your email inbox, multiple times per week? Go here to sign up for our Funnel of the Week email newsletter (it’s free) funneloftheweek.com


