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- This "Creative Sprint" Strategy pumps out winning DTC Creative Success at Scale
This "Creative Sprint" Strategy pumps out winning DTC Creative Success at Scale
How to quickly generate high-quality DTC ads that convert
Want to see how a top DTC brand (on the path to $100M in sales) creates high-quality ad creatives at scale?
It all has something to do with something Moonbrew VP of Marketing Ronak Patel calls the “Creative Sprint.”
It’s a weekly structured process he runs his Moonbrew team through, that results in a crazy amount of high-quality DTC ad ideas…
…And produces finished ads, ready to test, in under 48 hrs.
Here’s a quick run look of some of the ads Moonbrew has launched on Meta in the past couple weeks:
Want to see how to structure & run this “Creative Sprint” for your team?
Ronak walks through it on this clip from our Funnel of the Week interview:
Go here to watch the clip: https://youtu.be/2x5B8nnsl5g
Can’t wait to share the full episode with you!
(Hope to have it ready to watch in the next 48 hrs)
We’re also going to share the full purchase funnel breakdown with you (including the cart abandonment and subscription post-purchase upsell sequences):
Here’s a sneak peek at what we covered in the full interview:
* The ‘Goldilocks Zone’ for selling subscriptions: Why pushing too hard to sell subscriptions backfires, and the strategy that actually works for them instead.
* How adding THIS Moonbrew product option completely transformed their business:

* Moonbrew’s cash flow breakthrough: How they Optimize their CAC to LTV payback period for massive scale.
* The Cohort Analysis "unlock": How Moonbrew measures the long-term impact of split tests.
* How to Grow Your MRR with FLAVORS: How to Avoid Flavor Fatigue, Boosting AOV with Limited Edition Flavors, and Flavor Expansion as a Growth Strategy
And much more…
Tomorrow, we’ll share more value-packed clips from the interview. You won’t want to miss it!
And btw, in case you missed it, here’s the blog post we did walking through 10 Churn-Cutting Tactics from Subscription DTC Powerhouse Moonbrew:
Have a great day,
The Funnel of the Week Team
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PPS: What insights do YOU want in our funnel breakdowns? Hit reply and share your thoughts
PPPS: Got a funnel you think we should break down? We’d love to hear your suggestions!